Creating a compelling and effective post on Trunkline involves more than just writing text; it's about presenting a comprehensive narrative. This includes adding rich media like photos and videos, as well as incorporating actionable data points like specs, dimensions, and KPIs. In this guide, we’ll break down how you can optimize your posts into different categories for consistency and maximum impact.

Photos

Add 4-5 Photos on Each Post
A picture is worth a thousand words. Adding multiple photos will provide a fuller understanding of your project or service.

Add Action Photos
Dynamic, action photos help show your team in action, providing a live glimpse into what you can offer.

Add Before and After Photos
These show tangible results, from the starting point to the end product, which helps build credibility.

Add Photos with Team Members, Tools, and Equipment in View
Show off the experts and the tools that make your project successful.

Landscape Photos
Landscape orientation often offers better framing and utilizes screen space effectively, making your photos more appealing.

Content and Description

Add Project Location
Adding a project location helps your audience understand the logistical aspects and also adds geographical relevance to your post.

Add Specs, Dimensions, KPIs, Metrics in Title and Description
Detailed specs and metrics offer a quantitative understanding of what you're presenting, giving your audience a full scope of your capabilities.

Add Relevant Keywords
Incorporate industry-specific keywords to make your post easily searchable and more discoverable.

Add 1-2 Sentences in Description
A concise yet descriptive paragraph adds context to your post, helping the audience quickly understand what you're offering.

Additional Features

Add Videos via YouTube Links
Embedding a video can bring a dynamic edge to your post, offering a multimedia experience to your audience.

Click "Close Post” if You Want to Save as Draft
If you're not ready to publish, utilize the "Close Post" feature to save your work as a draft, which you can revisit later.

Optimizing your posts using these guidelines not only improves visibility but also enhances user engagement. So the next time you're creating a post on Trunkline, keep these tips in mind for maximum impact.